Privacy policy

PRIVACY POLICY

Last updated: September 21, 2026

Rootflow operates rootflow.store. This policy explains how we collect, use, and share personal information when you visit our website, purchase a product, or contact us.

For privacy questions or requests, email rootflowsupport@gmail.com.

INFORMATION WE COLLECT

Depending on how you interact with us, we collect:

• Contact information, including your name, email address, billing address, shipping address, and phone number when provided.
• Order and transaction information, including products purchased, payment status, shipping details, and return history.
• Account information, if you create an account.
• Messages and information you provide when contacting customer support.
• Technical and usage information, such as your IP address, browser, device information, pages visited, and interactions with our website.

Payment details are processed through Shopify and the payment provider you select. Please do not send card numbers or other sensitive payment information by email.

HOW WE USE INFORMATION

We use personal information to:

• Process payments, fulfill orders, and provide shipping updates.
• Respond to questions and manage returns, refunds, and our guarantee.
• Maintain and improve our website and shopping experience.
• Detect fraud, protect our services, and resolve disputes.
• Send marketing communications where permitted and, where required, with your consent.
• Meet legal, tax, and accounting obligations.

You can unsubscribe from marketing emails using the unsubscribe link. Transactional messages, such as order and refund updates, are separate from marketing.

SERVICE PROVIDERS AND DISCLOSURES

Our storefront uses Lovable, and Shopify hosts our checkout and provides commerce services.

We share information as needed with providers that support website hosting, payments, email, customer support, order fulfillment, and delivery. This includes suppliers and fulfillment partners that receive the information needed to prepare and ship your order.

When enabled and permitted, analytics or advertising providers may receive information about website activity.

We may also disclose information where required by law, to protect legal rights or safety, or in connection with a business transfer subject to applicable safeguards.

SHOPIFY SERVICES

When Shopify’s Enhanced Services are enabled, Shopify may process information about your interactions with our store together with information from your interactions with other merchants and Shopify. This can support service improvements, personalization, and advertising.

Some advertising-related disclosures may qualify as “sale,” “sharing,” or “targeted advertising” under applicable privacy laws.

Learn more about Shopify’s processing:
https://www.shopify.com/legal/privacy/consumers

Manage privacy choices relating to Shopify:
https://privacy.shopify.com/en

COOKIES AND SIMILAR TECHNOLOGIES

Our website and service providers use cookies and similar technologies for functions such as maintaining a shopping session, security, and remembering preferences. Analytics or advertising technologies may also be used when enabled and permitted.

You can manage cookies through your browser and any privacy controls offered on the website. Blocking certain cookies may affect store functionality. Browser cookie settings do not necessarily stop every form of data processing.

YOUR RIGHTS AND CHOICES

Depending on where you live, you may have rights to access, correct, delete, or receive a copy of your information; withdraw consent; restrict or object to certain processing; or opt out of sale, sharing, or targeted advertising.

To submit a request to Rootflow, email rootflowsupport@gmail.com. We may need to verify your identity before completing a request. Where applicable, you may use an authorized agent, appeal our response, or complain to your local privacy regulator.

We will not discriminate against you for exercising applicable privacy rights.

RETENTION AND SECURITY

We retain information for as long as reasonably needed for the purposes described here, including fulfilling orders, supporting the 90-day guarantee, maintaining required records, and resolving disputes.

We use reasonable safeguards to protect information, but no online service or transmission method is completely secure.

INTERNATIONAL PROCESSING

Shopify and other providers may process information in countries outside your country of residence. Where required, applicable safeguards govern these transfers.

CHILDREN

Our store is not directed to children under 13, and we do not knowingly collect their personal information. Contact us if you believe a child has provided information to us.

CHANGES AND CONTACT

We may update this policy to reflect changes in our services or practices. We will update the date above and provide additional notice when required.

Privacy contact: rootflowsupport@gmail.com